BroadStreet Consulting · Serving owners nationwide
Strategic business support for owners ready to grow without doing it all.
For established businesses generating $500K–$5M in annual revenue.
Loralee KickerFounder & Principal, BroadStreet Consulting
About
Loralee Kicker is the founder and principal consultant of BroadStreet Consulting, bringing over 20 years of executive leadership in sales strategy, business operations, and revenue growth.
Since 2012, she has advised founders and companies across manufacturing, distribution, technology, hospitality, and e-commerce, helping them scale operations, adopt automation, and build sustainable revenue models.
Alongside her consulting practice, Loralee serves as Co-Founder & COO of Entry Point Health Services and Co-Founder & COO of EarRx. That gives her an operator's view of the same growth-stage challenges she helps clients work through.
Before founding BroadStreet, she held senior roles including President of Sales & Business Strategy at ISR Division Systems and Vice President of Sales & Operations at Clear Sight & Sound. Earlier, she led a 35-person direct sales team at Qwest (now CenturyLink) that generated over $4.5 million a year and ranked #1 in Qwest retail nationally.
Her approach pairs hands-on operating experience with practical fluency in the tools that run modern businesses: CRM and sales automation, e-commerce platforms, financial systems, and AI-driven workflows. The result is strategy that isn't just sound on paper, but achievable with the team and systems already in place.
Every engagement is led personally by Loralee.
The outcome
Together, we focus on three outcomes.
Profit
Find where money, time, and resources are being lost, and turn those opportunities into measurable gains in revenue, margins, and operational efficiency.
Structure
Turn ideas and problems into clear priorities, processes, accountability, and execution, so the business doesn't depend on the owner to keep everything moving.
Freedom
Reduce the constant firefighting and decision-making that keeps owners in the day-to-day, and make room for growth, strategy, and life outside the business.
Build a business that gives you something back.
How we work
This is not traditional consulting, where you get a report and are left to figure out what happens next.
We work alongside you through the whole cycle, focused on the few things that will make the biggest difference to your business and to your life as the owner.
Value & impact
Is this right for you?
The goal isn't just a bigger business. It's one that gives you something back.
Investment
Scoped to your business.
Engagements are shaped by your business, its complexity, and your goals. We'll outline options together on a short intro call.
Ventures & experience
Co-Founder & COO · 2026–present
Expands access to autism diagnostic services through physician-led telehealth evaluations, giving families timely evaluations, trusted medical documentation, and a clear path to early intervention.
Co-Founder & COO · 2025–present
A digital healthcare service offering guided at-home ear exams with physician-led diagnosis and treatment for ear infections through telehealth.
A selection of work led through BroadStreet Consulting.
Built and scaled installed-sales revenue divisions for manufacturers moving into direct-to-consumer, including an AI-driven communication system that cut response times and improved lead conversion.
Ongoing coaching partner to a physician-led consulting practice, from start-up into sustainable operations.
Go-to-market strategy for the launch of an Amazon SaaS product into multi-dwelling residential properties.
Led development of an e-learning retail platform and a direct-to-consumer dental insurance marketplace, tying sales and marketing strategy to revenue.
Sales and marketing execution across e-commerce and distribution channels for a growing craft distillery.
Business coaching and integration strategy for a direct-to-consumer Starlink installation model.
Testimonials
Lori's ability to connect goals, vision, strategy, and her own personal passion to every project she works on is unsurpassed. It has been a pleasure to work with her to bring our program to new heights.
Lori is a natural leader. She sees through the complexity of a project and targets the clearest path forward. Her strengths are a rare combination of vision and the ability to execute processes efficiently. Her experience positions her as a key resource to any company and an insightful mentor to those working alongside her.
Above all else, Lori should be recognized as a leader and a born visionary. Her ability to understand the big picture quickly but also see the details in the day-to-day action to ensure the end is met at the highest quality is rare. She has always delivered in the client's best interest. I highly recommend her with confidence. Temporary or long-term, the value will be seen and appreciated!
Lori displays strong leadership skills and a level of commitment not found in many people. Lori thinks outside of the box, and always has great ideas that produce results. Her dedication, communication skills, and ability to motivate others made her a true asset for our group and company.
Contact
Book a short intro call to talk through where the business is today, what's getting in the way, and whether we're a good fit. Every inquiry is read by Loralee directly.